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Camera Domes
A shoplifting study has showed that closed circuit television (CCTV) cameras are now the most feared anti-shoplifting device. Perhaps this is due to cameras being mentioned so often in the nightly news.
Whatever the reason, shoplifters don't like them. CCTV systems can be costly. But as with signage, if shoplifters can be deceptive, why can't you?
Guerrilla Loss Prevention Tip: The smoke-colored dome housings used to mount CCTV are fairly inexpensive. Buy several, and place a lot of them in the ceiling tiles all around your store.
Smart shoplifters know that not every dome has a camera inside. But then the question in the shoplifters mind is, "Am I standing under one that does have a camera in it?" This is extremely effective.
To see it in action, next time you visit a Wal-Mart, look up.
You don't have to prove you have any cameras at all in order to deter theft, all you have to do is make the shoplifter think you have cameras!
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