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Do you really need a domain name?
There is no doubt that by registering and using a domain name your costs associated with having a Web site will increase. Many individuals will use domain names to help create an identity on the Web, but for most business and corporate users, the use of a domain name is for branding purposes. Usually, you will try to find a domain name that is related to your company name, your industry, or a mixture of both if finding an available domain name becomes too difficult. Companies will often use their Web site as a way to communicate and provide information to clients, and also market their Web site as a part of their business by including the URL to their Web site on business cards and advertisements.
Once you have decided on a domain name, and found it to be available, you can then start the process of registering that domain name. This is a task you can do, or many ISPs will offer a complete hosting package that will include the registering of the domain name for you, however you need to ensure the ISP will register the domain name in your own name. In many instances you will pay a one time set-up for the services associated with the name being registered and the technical work, then pay your service provider a monthly or yearly fee for the Web site hosting services. It is important to remember that once you have registered a domain name, so long as you continue to pay for the domain name registration you can switch hosts — the new host will take care of the technical details to ensure your Web address continues to work when you switch hosts.
Regardless of which Web site hosting option you choose to go with, there are many companies out there offering services to help you create a Web presence. The bonus of business on the Internet also means you can look for Web site hosts outside of your geographical region to help you get a plan that is right for you — at a price you're willing to pay!
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